Bachelor of Business
Working in this multi-billion dollar industry requires more than just good food and service. You need to understand cash flow and profit, how to attract and how to ensure staff are engaged with making the business successful.
The William Blue Bachelor of Business course has been developed to give you a broad understanding of both the domestic and global business landscape in a hospitality, tourism and event industry context. The hospitality industry generated over $12 billion in Australia in 2014-15 alone and there are many contributing factors that make businesses successful in this burgeoning sector.
As a student, you will develop the skills and knowledge to research, analyse and interpret the business environment while gaining your own combination of skills in areas of hospitality, tourism, event, public relations, and marketing.
You will study the 13 core subjects with a personally chosen set of 11 electives. This will provide you with a unique set of skills for your career path.
Postgraduate pathway options exist for graduates to continue on to a related master-level qualification through William Blue partner institutions.
Duration: Full time 3 years | Part time 4-6 years
Location: Sydney or Brisbane Campus (International students may study 25% of their course online)
Intake: Feb,Jun,Sep,Apr,Jul,Oct
Bachelor of Business (Hospitality Management)
A rewarding career that can take you to any corner of the world.
Hospitality is any situation where a host provides a service to a guest, and is traditionally related to food, drink or accommodation. The global hospitality and tourism industry moves beyond this – it’s now the world’s largest and fastest growing industry. It is a career that can take you anywhere in the world.
If you crave adventure and variety, a Bachelor of Business in Hospitality Management can prepare you for the exhilarating career in the global hospitality industry. Gain the knowledge, attributes, skills and experience of higher-level hospitality concepts and operations. Throughout William Blue hospitality manager courses, you will study critical business and management subjects with a view to enter the fast-changing global hospitality industry.
Postgraduate pathway options exist for graduates to continue on to a related master-level qualification through William Blue partner institutions.
Duration: Full Time 2-3 years
Location: Sydney or Brisbane Campus (International students may study 25% of their course online)
Intake: Feb, Jun, Sep, Apr, Jul, Oct
- Bachelor of Business (Tourism Management)
The Tourism industry is the largest and fastest growing industry in the world.
People love to travel. They want to seek out new places, have new experiences, eat new foods and have a great time doing it – it’s your job to facilitate that desire. Tourism is big business and it’s only getting bigger each year.
This Bachelor of Business in Tourism Management addresses basic management practices and procedures as well as the specific tourism management knowledge and skills essential to the industry. It will introduce you to the concept of the visitor economy as well as different industries that form part of the global tourism industry such as airlines, cruise lines, casinos and destinations. The Tourism Management bachelor course will prepare you for an exciting and varied career in the tourism industry.
Postgraduate pathway options exist for graduates to continue on to a related master-level qualification through William Blue partner institutions.
Duration: Full time 3 years | Part time 4-6 years
Location: Sydney or Brisbane Campus (International students may study 25% of their course online)
Intake: Feb, Jun, Sep, Apr, Jul, Oct
Bachelor of Business (Event Management) – Delivered by APM at Torrens University
The Bachelor of Business (Event Management) is now offered by APM at Torrens University Australia will teach you how to plan and manage events: from conferences and conventions to food festivals and weddings.
Planning, and managing the operation of any event is a highly skilled and technical undertaking. Events play an important role in business and are held to generate income, promote a product or industry, increase sales or mark a milestone. Clients are varied, from global businesses, to community groups and individuals. You could be operating a seminar in a hotel, arranging an industry dinner for thousands, booking entertainment or choosing decorations. One thing is for sure: you are the one who will make the event a success.
The Bachelor of Business in Event Management degree will teach you how to manage and operate an event from conception through to operation and post-production. You’ll graduate as a highly employable events professional with skills developed through industry work placement combined with the theoretical knowledge and operational skills to stand out in this diverse and exciting industry.
Postgraduate pathway options exist for graduates to continue on to a related master-level qualification through William Blue partner institutions.
Duration: Full time 3 years | Part time 4-6 years
Location: On campus study not available
